It’s not an easy time for small businesses in our region. The dramatic decrease in consumer spending over the past few years has forced many small businesses to close their doors. It’s now more important than ever to lean on your local community to help revitalize your business.

Check out these tips on how your community can help boost your business:

  1. Join the Chamber of Commerce. Joining your local chamber of commerce gives you the opportunity to build relationships with other area businesses. Chamber memberships also include publicity for your business on websites, newsletters, and publications. Plus, most membership fees are tax deductible. In Bucks County, you can select from the New Hope Chamber, Central Bucks Chamber, Lower Bucks Chamber, Upper Bucks Chamber, and more!
  2. Attend Local Events. Similar to local chambers, local events will also give you the chance to network with business owners and potential customers alike. Go to local and industry-related tradeshows – whether you set up a booth or just walk around – and make connections. Most importantly, connect with the people you meet after the event via email, LinkedIn, or Facebook.
  3. Write Posts for Local Blogs. As a local business owner, you have experience and knowledge to share. Reach out to local bloggers and offer to write an article for their blog. Bloggers are always searching for quality content, and it’s a great opportunity for you to reach a new audience.
  4. Claim Your Search Engine Local Listings. When you search “Newtown hair salon,” you’ll notice results that are tied to the maps, marked by letters A through G. If your business doesn’t come up for a local search, you haven’t claimed your local listings.
  5. Encourage Reviews. It’s more important than ever to have online reviews about your company. The internet has given customers access to reviews at their fingertips. Give the people what they want by encouraging your local customers to talk about their experience on your local listing.
  6. Try a Franchise. Even in times of recession, franchises tend to have higher success rates than other types of small businesses. Franchises have established proven business methods, offer training and support, and even provide advertising. To learn more about franchise opportunities for women and men, contact Decorating Den today.

 

 

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