Computers are key to running a business, whether large or small. Some companies operate with only a PC or laptop to handle the financial accounting, place orders or pay bills. Yet other companies operate with larger networks, servers and dozens of users on multiple devices.
Business owners and managers need strong skills in using digital tools to maximize marketing efforts, stay on top of every-changing technology, and guard against security threats to company data. Do you need to learn more about using technology to promote your business? Or perhaps you want to protect your company from outside cyber threats, but don’t know where to start. Then check out these local workshops taking place this fall in Bucks County to learn what you need to know.
Digital Marketing Workshop Series
Sponsored by SCORE of Bucks County
Homewood Suites, 2650 Kelly Rd., Warrington, PA, 18914
This series of workshops is designed for entry level learners who need to know how to build their business by utilizing a variety of digital tools. Each session runs from 11 am to 1 pm and is a hands-on process. Take one or all of the classes. Sessions cost $25 each and lunch is included. Register online at buckscounty.score.org. Topics to be covered include:
- Oct. 5: Making Your Website Work for You
- Oct. 19: Engage Customers with Email Marketing
- Nov. 2: Get Your Business found with Search Marketing
- Nov. 16: Grow Your Audience with Facebook Marketing
Focus on Security: From the Desktop, to the Server, to the Network, to the Cloud
Bucks County Community College
Gateway Center, 275 Swamp Rd., Newtown, PA, 18940
This all day event on Fri., Oct. 5 will feature presentations from industry experts on how to keep your information systems operating, your data secure, and get you ready to defend against current threats. Keynote speaker Keith Rayle, a strategist for Fortinet, will kick off the event by speaking on artificial intelligence and machine learning in cyber security.
The day includes five 50-minute breakout sessions led by subject matter experts on a variety of topics, including:
- Investing in Cyber Liability Insurance
- Password Management
- Social Engineering: A Pentester’s Guide to People
- Endpoint Security
- Security in Cloud: How do Things Change?
- School Safety – Current Problems, Trends and Solutions
- Cybersecurity Top 10
- Your Secret is not Safe: “Private” Browsing
The Bucks County Community College’s IT Academy sponsors the event. The day begins at 8:30 am concludes at 3:30 pm. A more complete listing of topics and registration is available online at www.bucks.edu/itacademy. Last minute registrations begin at 7:30 am on site.