How do the folks in Hollywood produce compelling footage you can't take your eyes off of? Industry veterans Rick Toone and Ken McArthur are hosting a workshop in Doylestown this weekend to teach the tips and tricks of Hollywood's A-list.  Learn how you can produce better video, no matter what your budget is.

Why does YouTube have the 2nd most traffic on the web? ( Hint…It ain't for the words)

Video is here to stay and knowing how to create better videos will get you more exposure, likes and clients. Come learn what equipment to use, what to think about in preproduction, what your message should be and so much more.

Video, an important part of today's marketing mix, allows your potential clients to see who you are and endear them to you through emotion, body language and sound not to mention compelling visuals.

Rick Toone worked on sound stages in Los Angeles for 20 years, was nominated for an Emmy and has over 50 Superbowl commercials to his credit. Ken McArthur is the author of “Impact, How to get noticed, motivate millions, and make a difference in a noisy world”. These two will show you how to have impact with video that is several notches above your competition.

This workshop will be filmed for use as an info product and you get to be part of the cast and crew. We'll have lots of audience participation and a Q & A session. You'll see how a production works and learn the techniques professionals use everyday.

Below is a taste of what will be covered during the one-day workshop:

  • The Four Phases of Video
  • How to Storyboard
  • How to Chose the Right Camera
  • The Four Kinds of Shots
  • How to Capture Professional Sound
  • How to Engage With Humor or Horror
  • The Importance of Soft Soled Shoes
  • How to Steady the Shot
  • How to Showcase Your Personality
  • How Much Does Better Video Cost?
  • What Equipment Do You Really Need?
  • How to Know When to Outsource
  • How to Get Distribution
  • How to Use Social Media — And When NOT To!

Tickets can be purchased here.

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